The business began in Peter Ireland’s garden shed in Kent, England in 1985. Peter hand crafted wooden jigsaws which he and wife Liz sold at craft fairs all over the UK. Liz and Peter were both teachers by profession and so have always had child development and education at the heart of what they do.

The business has grown enormously since then but remains family run, with Liz and Peter’s two son’s, Sam and Tom also becoming Directors in 2017. Grandchildren Arthur and Edith even get involved with testing the toys! It really is a family affair.

The majority of our products are manufactured using Rubberwood and are designed at our HQ in Folkestone by our creative team. Each product is designed to encourage key skills and is graded according to age appropriate guidelines. We firmly believe in the importance of learning through play and our products support some aspect of child development. From rhythm to number recognition, from manual dexterity to gross motor skills, we love to encourage children to play, explore and learn.

Upright Vacuum

Price £36.99

Table Top BBQ

Price £33.50

Tumbling Teddies

Price £25.99

24 Piece Tray Puzzle - At The Zoo

Price £11.50

24 Piece Tray Puzzle - In The Park

Price £11.50

24 Piece Tray Puzzle - On The Farm

Price £11.50

24 Piece Tray Puzzle - At The Seaside

Price £11.50

Blue Polka Dot Tea Set

Price £23.00

Dino Island Playset

Price £69.95

City Fire Engine

Price £22.75

Dolls Wooden Furniture Set

Price £33.50

Meadow Farm Playset

Price £74.95

Town & Country Train Set

Price £62.95

Figure of Eight Train Set

Price £29.50

Stack A Cat Game

Price £11.99

My First Balance Bike

Price £64.99

Jungle Animal Table & Chairs Set

Price £225.00

Pirate Mobile

Price £17.99

Times Table Tray

Price £12.50

Magnetic Fun Bugs

Price £10.75

Cake Stand with 9 Cakes

Price £19.75

Afternoon Tea

Price £15.75

Toaster

Price £19.75

Dinner Service

Price £32.00

Cooking Pans

Price £22.75

Breakfast Set

Price £15.50

Stainless Steel Kitchenware Set

Price £18.75

Young Chefs Baking Set

Price £15.75

Box of Biscuits

Price £16.50

HIgh Tea Set

Price £36.00

Cutting Vegetables

Price £22.50

Cutting Fruit

Price £22.50

35 Piece Tray Puzzle - Picnic in the Park

Price £11.95

24 Piece Tray Puzzle - Teddy Bears Picnic

Price £11.95

24 Piece Tray Puzzle - Train

Price £11.95

24 Piece Tray Puzzle - Tractor

Price £11.95

24 Piece Tray Puzzle - Digger

Price £11.95

24 Piece Tray Puzzle - Fire Engine

Price £11.95

9 Piece Tray Puzzle - Mermaid

Price £7.95

9 Piece Tray Puzzle - Underwater

Price £7.95

9 Piece Tray Puzzle - Princess

Price £7.95

9 Piece Tray Puzzle - Tractor

Price £7.95

9 Piece Tray Puzzle - Fire Engine

Price £7.95

9 Piece Tray Puzzle - Train

Price £7.95

Stacking Fire Engine

Price £19.75

Stacking Tractor

Price £19.75

Stacking Bulldozer

Price £19.75